Shawna Suckow

Special guest

Hi, I’m Shawna Suckow, and here’s some inside info on me. I’m a speaker and
emcee with some serious knowledge of consumer behavior. My style has been
described as relatable, authentic, insightful and a fun delivery of serious facts.
I was a million-dollar B2B buyer in the hospitality industry for over 20 years. In
2008 I founded an association of B2B buyers, which now has over 2,500
members across North America. I began studying B2B and B2C consumer
behavior in earnest in 2009, and speaking to audiences of salespeople,
marketers and retailers who were frustrated with the shifting marketplace and
the influences of technology. I have written three books, two of which have
become best-sellers (can’t win ‘em all, I guess).

What I’m proud of: I’ve now spoken on 5 continents in 16 countries, helping
businesses to understand the ever-evolving customer landscape. Honors
include being named to the Global Top 100 Women Business & Tech Speakers,
Planners' Favorite Speakers lists of 2014 and 2015, and Top 8 Speakers of 2013
(along with James Earl Jones!).

Three memorable things about me: I played in the World Series of Poker Main
Event in 2015. I am so good at parallel parking, I should get a trophy. Due to a
freak badminton injury, I now wear one contact lens.

When I’m not on the road: I’m back in Minnesota fighting off snow or gigantic
mosquitoes (a.k.a. our two seasons). I live with my husband (a weekend Elvis
Impersonator), my two teenagers, and my goofy golden retriever named Henry
Jones, Jr.

Shawna Suckow has been a guest on 1 episode.