If you’re passionate about creating natural, beautiful smiles—but want to simplify your workflow without sacrificing aesthetics—this is for you. I’m honored to be part of Ivoclar’s development team introducing a powerful new stain and glaze system featuring Structure Paste, IPS e.max Ceram Art. Create stunning depth and lifelike color in as little as one firing.

Let’s continue to innovate, simplify, and create meaningful change—one smile at a time.

CAM has been a major topic lately, and a lot of that conversation keeps coming back to hyperDENT. But instead of just talking about the software itself, it’s worth looking at real-world experience. Imagine USA has been using hyperDENT in their own lab for over 15 years. That kind of longevity says a lot—they’re not just selling and supporting it, they’re relying on it in their own production every single day. That’s what really sets them apart.

This week, Elvis and Barb sits down with Katherine Steinbock-Dyke of Whip Mix to talk legacy, leadership, and the evolution of a family-run powerhouse in the dental industry. As part of the Steinbock lineage, Katherine shares what it was like growing up around the business—from selling Girl Scout cookies on the shop floor to eventually stepping into the CEO role. Her journey wasn’t a straight line, starting instead in international business and corporate HR before finding her way back to Whip Mix and working her way through multiple roles across the company.

The conversation dives into the realities of running a multi-generational company in a rapidly changing industry. Katherine talks about balancing tradition with innovation, from gypsum and articulators to digital workflows and resin development. She opens up about the challenges of staying relevant, the importance of continuous improvement (hello, WIN program), and what it really means to lead a team she genuinely cares about.

Along the way, there’s plenty of classic bench banter—everything from assembling pizzas at Papa John’s to the chaos of early 3D printing workflows and navigating massive trade shows like IDS. The episode wraps with a look at where Whip Mix is headed, Katherine’s focus on reconnecting with labs and customers, and how the next generation is shaping the future of dental manufacturing while respecting its roots.

Special Guest: Katherine Steinbock-Dyke.