We all know that a majority of labs use 3shape. We also know that a majority of the labs outsource designs in some capacity. Have you ever wondered how it works so efficiently? This week Elvis and Barb chat with Cole Bishop who is the Global Head of Design Quality with 3Shape Design Services. Cole comes from a long background of working in dental labs and really understands that no two people want the same design. He talks about his journey, getting into digital, developing the design options for Full Contour, transition to 3shape, and helping them to develop the 90 second AI design service called Automate.

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Special Guest: Cole Bishop.