Sasha Der Avanessian is the founder and CEO of Harvest Dental, a designer of charismatic and inspired dental laboratory products now distributed in over 70 countries. In addition to leading Harvest's integrated branding strategy across all communication platforms, Sasha is an avid lover of people, enjoys blogging, mentoring and lecturing on the subjects of laboratory life, business and culture.
Sasha Der Avanessian has been a guest on 2 episodes.
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308: Harvesting Your Lab's Value with Rob Laizure and Sasha Der Avanessian
February 19th, 2024 | 1 hr 3 mins
ai, artificial intelligence, brand identity, cal-lab, communication, dental, differentiate, engaging, ez gum, intangible, journaling, lab day, laboratory, leadership, lmt, logo, marketing messaging, pizza, podcast, rescheduling, solving a problem, strength, tangible, technician, therapist, value, voices from the bench, whiteboard
This week we talk to two giants in our industry, Rob Laizure and Sasha Der Avanessian. They have come together to help labs find their value and to create a message that will allow labs to differentiate themselves in an industry of commodity products.
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Episode 83: From the DS Lab Marketing Summit Part 2: Dillon Guppta and Sasha Der Avanessian
October 28th, 2019 | 56 mins 13 secs
dental, dentsply, denturist, emotion, laboratory, marketing, podcast, sirona, technician, voices from the bench
Two more interviews that Elvis got while speaking and recording at the 2019 DS Lab Marketing Summit. He was joined by a fascinating Denturist from Canada, Dillon Guppta, who is also running a commercial lab. Then he is joined by the CEO of Harvest, Sasha Der Avanessian, who has taken marketing to a whole new level that will make you re-think how you sell a product.