Displaying Episode 11 - 16 of 16 in total of Voices from The Bench with the tag “marketing”.
-
164: A Macro look at MicroDental Laboratories: Laura Kelly, CEO
May 17th, 2021 | 59 mins 51 secs
cdt, covid, dental, denture, design centers, digital, it department, laboratory, macstudio, marketing, milling center, modern dental, podcast, robert kreyer, technician, training, voices from the bench, wine
This week we are joined by the CEO of MircoDental Laboratories, Laura Kelly. Laura talks about working her way up in the lab, becoming the first female and technician president of the AACD, and how MicroDental is changing with dentistry.
-
Episode 83: From the DS Lab Marketing Summit Part 2: Dillon Guppta and Sasha Der Avanessian
October 28th, 2019 | 56 mins 13 secs
dental, dentsply, denturist, emotion, laboratory, marketing, podcast, sirona, technician, voices from the bench
Two more interviews that Elvis got while speaking and recording at the 2019 DS Lab Marketing Summit. He was joined by a fascinating Denturist from Canada, Dillon Guppta, who is also running a commercial lab. Then he is joined by the CEO of Harvest, Sasha Der Avanessian, who has taken marketing to a whole new level that will make you re-think how you sell a product.
-
82: From the DS Lab Marketing Summit Part 1: Jesus Romero, Jeffrey Noles, David Durling, and Leroy Kong
October 21st, 2019 | 40 mins 46 secs
cerec, dental, dentsply, laboratory, marketing, podcast, sirona, software, technician, voices from the bench
When Elvis got invited to speak at the 2019 Dentsply Sirona Marketing Summit, he got some amazing interviews. This week brings you the first two from that event. Jesus Romero talking about working with Cerec doctors and the guys from the lab production software LabStar, CEO Jeff Noles, David Durling, and Leroy Kong.
-
Episode 35: Data Worthy of Every Lab: An Interview with John Schwartz and Trevor Willenberg from LabWorthy Part 2 (VFTB35)
November 26th, 2018 | 31 mins 54 secs
data, dental laboratory, dentist, marketing, podcast, technician, turnover, voices from the bench
Join us for part 2 of the conversation we had with LabWorthy. John Schwartz and Trevor Willenberg get into some obvious and not so obvious trends they see in the dental laboratory industry. Hint, It’s not always about price.
-
Episode 34: Data Worthy of Every Lab: An Interview with John Schwartz and Trevor Willenberg from LabWorthy Part 1 (VFTB34)
November 19th, 2018 | 34 mins
data, dental laboratory, dentist, marketing, podcast, technician, turnover, voices from the bench
Two gentlemen from LabWorthy, John Schwartz and Trevor Willenberg, sit down with Elvis and Barb to discuss a method of collecting data from your current client base to see what how a lab can improve and compare to industry trends.
-
Episode 29: By The Grace of Dental Marketing : Interview with Grace Rizza of Identity Dental Marketing (VFTB29)
October 15th, 2018 | 31 mins 38 secs
dental, dental laboratory, identity dental, marketing, podcast, technician, voices from the bench
Elvis is joined by Grace Rizza, Founder and CEO of Identity Dental Marketing, talking about the dental laboratories’ role in dentist marketing to patients. Grace and her team work with dentist and their staff to help them better market their practice. Does that also work for dental laboratories? Is there some way we can all work together to accomplish a common goal?